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This web site recall.razor.com has the following in the web page, "Celebrating 10 years and over 20 million scooters sold! What is a Recall Notification? Recall notifications call the consumers attention to products that need to be repaired, modified or replaced after the manufacturing process." We noticed that the website also stated " Many times, a simple replacement part may be necessary to improve performance of the product." It also said " How do I know if my product is being recalled? To determine if your product is included in a recall check your product ID as shown in the details of each recall notice below." The header had Razor as the highest ranking optimized keyword. It is followed by Razr, Scooter, and Scooters which isn't as ranked as highly as Razor. The next words recall.razor.com used was Electric Scooters. Safety was included but will not be understood by search engines.